- ARCHIVE / communications
- trends for 2008, post two: armin vit
This is the second post in a series wherein I solicit thoughts from some of my favorite creative thinkers about what they think 2008 (and beyond) might look like.
This installment comes courtesy of Armin Vit. Armin is a true force in the creative world and the brains (with his wife Bryony) behind must-read sites [...] - why rachael ray works
There’s a reason she has been so successful, and it’s not just because her 30 Minute Meals are just that tasty.
I’ve been thinking about Rachael Ray lately, ever since her picture spent a few months on a billboard gazing down on me from high above the JFX. She was hawking a drink from Dunkin’ Donuts, [...] - a day without access
Are we just a little too connected?
This past Friday I left to go visit my grandparents in Ohio. Despite the fact that the hotel had free Internet access, I opted to leave the laptop at home. From around 9:30 am Friday to about 7 pm Saturday I was (mostly) off the grid.
I haven’t actually done [...] - saying more by saying less
Knowing when to let go is one key to effective communication.
Whether we like it or not, we’re in a world where the transparent, open-source nature of online activity has fundamentally changed the way people and businesses have conversations. In thinking about how it works and trying to figure out how best to participate, this is [...] - michael eisner looks for the next
The former Disney chief has been quiet…but busy.
In a wide-ranging interview with Ad Age, Michael Eisner — once practically a household name — talks about what he’s been up to since leaving The Mouse.
Among the topics on tap: the writers strike, digital content distribution, and his company’s acquisition of the Topps trading card company.
The [...] - three things you need
According to marketing expert Seth Godin, three things are key to a successful small business.
They are, according to this post on his blog:
1) the ability to abandon a plan when it doesn’t work,
2) the confidence to do the right thing even when it costs you money in the short run, and
3) enough belief in other [...] - redesign news: ruby tuesday
Ruby Tuesday steps out with an engaging new identity.
From the New at Pentagram blog comes news of an interesting redesign project. The team in their Austin, TX office has revamped the identity for casual dining chain Ruby Tuesday.
In their own words:
The redesign straddles the line between upscale sophistication and down-home friendliness and revolves around a [...] - mad men: the carousel
AMC’s first scripted drama ends its first season in style.
Say what you will about Mad Men. That it’s paced all wrong, that it’s too morally ambigous, that its depiction of Madison Avenue in 1960 is either too inaccurate or not accurate enough. All of these are up for debate, but this much is not: that [...]